Zain Bahrain wins GCC Best Employer Brand Award

19/10/2017 06:54 AST

Zain Bahrain, a leading telecommunications provider in Bahrain, has been awarded the prestigious 2017 GCC Best Employer Brand in recognition of its outstanding Human Resources (HR) practices.

The award was received by Zain Bahrain Human Resources Director Dana Bukhammas at a ceremony held at The Address, Dubai.

The GCC Best Employer Brand Award recognises organisations which have used marketing communications effectively in attracting, retaining, and developing talent. Some of the key criteria assessed include how well the company's vision is translated into action through HR strategies; the alignment of its HR strategy with business objectives; and the cultivation of competencies that enable readiness for the future.

Zain Bahrain general manager Mohamed Zainalabedin said: "Zain Bahrain has always prided itself on the quality of its human capital. We prioritise learning and development, professional progress, and the overall satisfaction of our employees. It is an honour for us to be recognised for our HR practices, which have made Zain Bahrain an employer of choice in the industry and enable us to attract and retain some of the finest talents in the region."

The GCC Best Employer Brand Awards are chaired and headed by Dr Indira Parikh, ex-dean of the Indian Institute of Management - Ahmedabad, one of India's foremost business education institutions.


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